What was the Chrysler Volaré?

1985 Chrysler Volaré Odds are you’ll never see never ever see among these cars, yet understand this: Chrysler enjoyed some really

confusing rebadging back in the

Eighties, specifically in Mexico. Extra world-car enjoyable There are a lot of reasons why an American carmaker might employ brand names differently in different North American markets. The now-defunct Fargo vehicle brand, for example, enabled Chrysler-Plymouth dealers to sell pick-ups up North. Don’t bother that Fargo and Dodge vehicles were absolutely similar.

Today we’re mosting likely to consider Chrysler’s K-Car, which was sold in the U.S. in between 1981 as well as 1989. The affordable small coupes, cars, as well as wagons were a hit in the U.S., so selling them southern of the boundary was just rational. Oh, yet the marketing …

The K-Cars were sold in the U.S. as the Plymouth Reliant and the Dodge Aries. However in Mexico, the Reliant became the Chrysler Volaré, and also the Aries the Dodge Dart. Study right into the name adjustments for the Mexican market turns up several reasons for the tag swap, though every one of them seem like assumptions. The majority of fascinating, I believe, is that the Plymouth brand name was exchanged for Chrysler.

The Volaré was used in Mexico in coupe and also car type, while the Dart was additionally provided as a wagon. Interestingly, a stylish version of the Dart coupe was relabelled Magnum 400, and also from the advertisement seen listed below, appears to have be sold as a Chrysler. It’s all extremely complicated.

Enjoyable truth: At this same time, the Plymouth Reliant was sold in Canada as the Caravelle.

For 1986, the Dart was relabelled 600, and transferred to the stretched K-Car style that underpinned the U.S. Chrysler E-Class, Dodge 600, and Plymouth Caravelle. The Dart coupe and also wagon went away.

What took place next is confusing sufficient to merit another article. We’ll get to that ultimately. Up until after that, ought to you see a Chrysler Volaré, you currently recognize where it originated from. If you see one.

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What was the Chrysler Volaré?

1984 Chrysler Magnum 400